Stop relying on a single channel. Lead Gen Ninja's integrated approach combines email, phone, LinkedIn, ads, and more to maximize reach and conversion rates.
Limited Time Offer
50% off your first month — Just $1,500 to start. See real results before scaling up.
Synchronized messaging across email, phone, LinkedIn, display ads, and direct mail for maximum impact.
Clear visibility into which channels and touchpoints drive meetings so we can optimize spend.
Shift budget and focus to best-performing channels based on real-time data and results.
You're running email campaigns or LinkedIn outreach in isolation. Response rates are low because you're not where your prospects are. Here's why single-channel approaches fail:
You email someone once and they ignore it. Or you message on LinkedIn and get no response. Single touchpoint, single channel means easy to ignore. No persistence, no multi-channel reinforcement.
Email works for some prospects. LinkedIn for others. Phone for others. Using only one channel means you're missing prospects who prefer different communication methods. One-size-fits-all doesn't work.
Your email team and LinkedIn team (if you have both) aren't coordinated. Same prospect gets conflicting messages or duplicates. Lack of coordination damages credibility and wastes effort.
Single-channel outreach doesn't build familiarity. Prospects need 5-8 touches to respond, but single-channel maxes out at 3-4 before it's harassment. Multiple channels allow more touches without annoyance.
Someone saw your LinkedIn post, then got your email, then responded via phone. But you don't know which channel actually drove the response. No attribution means you can't optimize.
You rely entirely on LinkedIn or entirely on email. When that channel has deliverability issues or algorithm changes, your pipeline dies. No diversification means high risk.
Sound Familiar?
Single-channel lead generation fails because prospects consume information across multiple channels. Email-only or LinkedIn-only approaches leave pipeline on the table. Multi-channel orchestration converts better.
Real multi-channel lead generation isn't about blasting the same message everywhere. It's about orchestrated, complementary touchpoints across channels. Here's how we do it differently:
We orchestrate touchpoints across email, LinkedIn, phone, and display ads. Each channel reinforces others: email sets context, LinkedIn builds credibility, phone creates connection. Coordinated, not duplicated.
We craft messages optimized for each channel: short and punchy for LinkedIn, detailed for email, conversational for phone. Different channels require different approaches — we don't copy-paste.
We adjust channel mix based on your target persona: C-suite gets LinkedIn + phone, mid-level gets email + LinkedIn, technical gets content + email. Match channels to how your ICP prefers to communicate.
We time touchpoints strategically: email Monday, LinkedIn Tuesday, content Thursday, call Friday. Spacing creates familiarity without overwhelming. Multi-channel persistence done right.
We track prospect engagement across all channels in unified CRM view. Know which channels they engaged with, which content they consumed, and what triggered response. Full cross-channel attribution.
When prospect responds via any channel, we respond fast and adapt other channels. Responded via LinkedIn? SDR follows up and pauses email sequence. Dynamic cross-channel coordination.
Most companies run channels in silos or blast the same message everywhere. We orchestrate complementary touchpoints across email, LinkedIn, phone, and ads with unified tracking. That's why multi-channel campaigns generate 2-3x more meetings than single-channel approaches.
See How It Works for Your BusinessThis is where we separate from single-channel agencies. We build complete multi-channel systems that orchestrate email, LinkedIn, phone, display, and content for maximum impact.
We analyze your ICP to determine optimal channel mix. Where do they consume information? Which channels do they respond to? Build channel strategy based on actual buyer behavior, not guesses.
We map multi-channel sequences: Touch 1 (email), Touch 2 (LinkedIn connection), Touch 3 (email), Touch 4 (LinkedIn message), Touch 5 (phone call). Each channel reinforces previous touches.
We create content optimized for each channel: email copy, LinkedIn posts, call scripts, display ads, video content. Each piece designed for its platform, not generic copy-paste.
We execute campaigns across all channels simultaneously with coordinated timing. Email team, LinkedIn team, phone team, and ad team work from unified playbook targeting same accounts.
We track prospect engagement across all channels in unified CRM view. Use multi-touch attribution to understand which channels drive responses. Optimize budget allocation based on true channel contribution.
We analyze which channels work best for which personas and continuously optimize mix. Double down on winning channels for each segment. Cut channels that don't perform for specific ICPs.
We're not multiple single-channel vendors. We're B2B lead generation specialists who orchestrate email, LinkedIn, phone, display, and content into unified campaigns that convert.
Our team includes multi-channel strategists, channel specialists, and attribution experts who understand both the execution side and the orchestration side of multi-channel campaigns.
We execute and coordinate across all major B2B channels for unified lead generation.
Primary Written Outreach
Personalized email sequences provide detailed information and context. Email delivers value, shares content, and drives traffic to resources. Foundational channel for most B2B campaigns.
Social Selling and Credibility
LinkedIn connection requests, content engagement, and direct messages build relationships. Social proof and professional context. Complements email with visual brand presence.
Direct Human Connection
SDR phone calls create immediate human connection and qualify interest in real-time. Phone cuts through digital noise and accelerates deal velocity for engaged prospects.
Visual Brand Presence
Display ads and retargeting keep brand visible while other channels execute. Reinforces messaging and builds familiarity. Makes email and LinkedIn outreach more effective through sustained presence.
Value-First Education
Blog posts, videos, and resources educate prospects and build trust. Content shared via email and LinkedIn. Prospects who consume content convert better than cold outreach alone.
Email for detail. LinkedIn for credibility. Phone for connection. Display for presence. Content for value. Each channel has a role in unified campaign.
*Budget allocation varies by industry, target audience, and campaign maturity
This is where multi-channel destroys single-channel approaches. Prospects see your message across multiple touchpoints, building familiarity and trust that drives responses.
Send 3-4 emails to prospect
Get ignored or deleted
Give up after 4 touches
2-4% response rate
Limited pipeline generation
Email introduces value proposition
LinkedIn connection adds credibility
Display ads build brand familiarity
Phone call creates human connection
Content demonstrates expertise
8-12 touches across channels = 2-3x response rate
Prospects see your brand across email, LinkedIn, ads, and content
Each channel reinforces others without feeling repetitive
Multi-channel familiarity converts 2-3x better than single-channel
2-3x Higher Response Rates
Single-channel campaigns average 2-4% response rates. Multi-channel orchestration averages 6-12% because prospects see coordinated touchpoints across email, LinkedIn, phone, and ads. Familiarity and persistence across channels drives responses. That's the multi-channel advantage.
See How It Works for Your BusinessThese aren't theoretical projections. These are actual numbers from multi-channel lead gen campaigns we manage right now.
Series A, $16M ARR
The Challenge:
Email-only outreach generating 2.8% reply rate. Needed to break through to VP-level targets who weren't responding to email alone.
Our Solution:
Implemented multi-channel campaign: email sequence, LinkedIn connections with engagement, display retargeting, and phone calls for high-engagement prospects. Coordinated timing across all channels.
Results:
42-Person Consulting Firm
The Challenge:
LinkedIn-only outreach plateaued at 4.2% response rate. Needed to scale pipeline without just increasing volume.
Our Solution:
Added email and phone to LinkedIn strategy. Email provided detailed case studies, LinkedIn built relationships, phone closed engaged prospects. Display retargeting to website visitors.
Results:
Series B, $38M ARR
The Challenge:
Targeting enterprise accounts required multiple touches across channels. Single-channel approaches weren't breaking through to economic buyers.
Our Solution:
Built ABM multi-channel campaigns: email to multiple stakeholders, LinkedIn to champions, display ads to target accounts, phone calls to C-suite. Coordinated 12-touch sequences over 8 weeks.
Results:
Multi-channel campaigns work when you orchestrate complementary touchpoints across email, LinkedIn, phone, and display. Let's build your multi-channel engine.
Get Your Free Account AuditEvery industry requires different channel emphasis and orchestration strategies. Here's how we approach multi-channel for each vertical:
Email + LinkedIn + display ads + phone. Heavy LinkedIn presence for tech decision-makers. Display retargeting for product awareness. Email for detailed product info. Phone for qualified leads.
Avg. 9.8% response rate, 38% response-to-meeting
Email + phone + direct mail. Email for market data, phone for relationship building, direct mail for high-value investor prospects. LinkedIn for professional credibility.
Avg. 7.4% response rate, 32% response-to-meeting
Email + LinkedIn + phone + direct mail. Compliant messaging across all channels. LinkedIn for credibility, phone for white-glove service, direct mail for HNW prospects.
Avg. 8.2% response rate, 42% response-to-consultation
Email + phone + LinkedIn. Email for educational content, phone for direct administrator outreach, LinkedIn for professional network. HIPAA-compliant across all channels.
Avg. 8.8% response rate, 34% response-to-meeting
Email + LinkedIn + phone + content. Content marketing drives awareness, email delivers value, LinkedIn builds relationships, phone closes engaged prospects.
Avg. 10.2% response rate, 37% response-to-meeting
Email + LinkedIn + phone + display. Balanced approach across all channels. Email for information, LinkedIn for social proof, display for awareness, phone for conversion.
Avg. 9.4% response rate, 36% response-to-meeting
SaaS heavy on LinkedIn and display. Financial services adds direct mail. Healthcare emphasizes phone. We know optimal channel mix for your industry.
See Your Industry-Specific StrategyMulti-channel campaigns require coordination across teams and platforms. Here's a realistic timeline from planning to results:
Analyze your ICP to determine optimal channel mix. Map multi-channel sequence with timing across each channel. Define messaging for each channel. Set up unified tracking.
Deliverables:
Create email copy, LinkedIn content, call scripts, display ads, and landing pages. Each asset optimized for its channel but consistent in core message.
Deliverables:
Launch coordinated campaigns across all channels. Email team, LinkedIn team, SDRs, and ad team execute from unified playbook. Monitor cross-channel engagement.
Deliverables:
Analyze which channels drive responses for which personas. Optimize channel mix based on performance. Double down on winning combinations. Scale campaigns.
Deliverables:
Single-channel approaches leave pipeline on the table. Here's how multi-channel stacks up:
B2B buyers research across channels. Single-channel outreach leaves opportunities on the table. Multi-channel orchestration is how modern B2B lead generation works.
See How It Works TogetherNo hidden fees. No setup costs. No long-term contracts. Just transparent pricing for full multi-channel lead generation.
Our $5,500/month fee covers strategy, content, and execution across email, LinkedIn, and phone channels. Display advertising budget is separate (typically $2,000-$5,000/month if included). Multi-channel delivers 2-3x ROI vs. single-channel for similar investment.
No setup fees • Cancel anytime • 50% off your first month
We eat the onboarding cost. You pay the same monthly rate from day one.
Month-to-month. Cancel anytime. We keep you because we deliver, not because you're locked in.
$3,000/month is all-inclusive. No surprise charges for reporting, optimizations, or support.
Everything you need to know about our multi-channel lead generation service
Different prospects prefer different channels. Plus, seeing your brand across email, LinkedIn, and ads builds more familiarity than just email volume. Multi-channel persistence feels less aggressive than frequent email-only. And you can do 12 touches across 4 channels vs. maxing out at 4 email touches before it's spam. More touches, better results, without being annoying.
Book a free consultation and we'll answer everything specific to your business.
Schedule Your Free CallLet's build an orchestrated multi-channel campaign that reaches prospects across email, LinkedIn, phone, and display. Free multi-channel strategy session.
We'll analyze your ICP, current channels, and goals to design optimal multi-channel orchestration strategy.
60-minute call where we map multi-channel sequences, channel mix, and coordination strategy.
If we're a fit, we'll build campaigns across all channels and launch within 3 weeks. Multi-channel lift typically visible in first month.